About Us

Preserving India's Traditional Flavors For The World

Discover the journey behind Pehchaan and our commitment to authentic Indian food and herbal ingredients.

Who We Are

Govind Kutir Udyog

Govind Kutir Udyog was established after Covid-19 with the vision of promoting healthy eating habits through authentic Indian ingredients and traditional recipes.

Based in Kanpur, Uttar Pradesh, we manufacture and supply premium quality food and herbal powders for domestic and international markets.

Our Story

The Legacy Of Pehchaan Buknu

Pehchaan Buknu was born from a simple belief that identity and tradition are deeply connected to the flavors we enjoy every day.

Buknu is an ancient spice blend originating from Kanpur, Uttar Pradesh. For generations, it has been used as both a seasoning and a traditional household ingredient known for its rich flavor profile.

Through Pehchaan, we aim to preserve and promote this culinary heritage while introducing it to modern and international audiences.

Founder

Women Led Entrepreneurship

Pehchaan was founded by Usha Pandey along with a group of dedicated women from Kanpur.

Their mission is not only to preserve traditional Indian food culture but also to create opportunities for women through sustainable entrepreneurship.

Our Purpose

Mission & Vision

Our Mission

To deliver authentic Indian flavors and healthy food ingredients while maintaining the highest standards of quality and trust.

Our Vision

To become a globally recognized Indian brand representing heritage, authenticity and wellness.

Why Choose Us

What Makes Us Different

Authentic Recipes

Traditional formulations inspired by Indian heritage.

Quality Ingredients

Carefully selected ingredients sourced with care.

Export Ready

Focused on serving buyers across international markets.

Women Empowerment

Supporting women entrepreneurship and local communities.